Sportress of Blogitude

Jets’ Isaiah Crowell fined, gets endorsement deal for crude TD celebration

New York Jets running back Isaiah Crowell has been fined $13,369 by the NFL for a crude touchdown celebration during a game against the Cleveland Browns in Week 3. Perhaps he will pay the fine with some of the income earned courtesy of a new endorsement deal inspired by his antics.

Crowell took to Instagram on Tuesday to showcase how he’s now a proud endorser of Dude Wipes, which is billed as a “disposable wipe product” for men.


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Thanks to @dudewipes I am now covered. Never leave home without them!

A post shared by Isaiah Crowell (@i_crowell1) on

Crowell’s ability to both be fined and profit off his crude celebration comes due to his celebration during the Jets’ loss to the Browns on a nationally televised “Thursday Night Football” broadcast.

Crowell, a former Browns player, celebrated his second touchdown of the game by using the football as a prop and acting as if it were toilet paper. He proceeded to rub the football on his behind in a wiping manner before tossing it into the crowd. Not surprisingly, the act drew an unsportsmanlike conduct penalty.

Crowell defended his crass act after the game, saying he was “just having fun.” Although he did admit to feeling bad it hurt the team.

That may be all well and good but Crowell evidently also had to answer to his mother, who was not impressed.

“Well, I did not like it as a mother,” Debbie Crowell told ESPN last week. “I was literally shocked. Isaiah is such a mild-mannered person; he usually doesn’t do much celebrating. I’ve never seen him go to that extreme. I was like, ‘Oh, my God.’ I had a crowd of people in the house. He told me it just happened in the heat of the moment. As a mother, I wish he hadn’t done it.”

In the end — no pun intended — despite his mother’s disappointment and the fine, it sure looks like things worked out okay for Crowell. The same can be said for another recently announced endorser of Dude Wipes.