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Alejandro Villanueva apparently behind Big Ben’s ‘Dilly Dilly’ line call (vid)

The Pittsburgh Steelers came out on “Thursday Night Football” and absolutely throttled the Tennessee Titans, walking out of Heinz Field with a convincing 40-17 victory. Among the more whimsical highlights — at least from the Steelers’ perspective — was when Ben Roethlisberger busted out one comical line call.

Big Ben, before a fourth quarter play, didn’t like how things were looking so he audibled out of original call by yelling, “Dilly Dilly.”

The line is from a currently popular Bud Light commercial in which “Dilly Dilly” is prominently featured. So, who’s behind the pop culture-inspired line call? It turns out, according to Steelers guard David DeCastro, that fellow offensive lineman Alejandro Villanueva came up with it.

“Was that there? That’s hilarious,” Castro said after the game with Villanueva in earshot, via ESPN. “Hey, Al, ‘Dilly Dilly’ is all over Twitter. … That was one of Al’s creations. I wasn’t too fond of it, but of course it goes viral. It’s all over Twitter, of course. You know Al and attention.”

To say the “Dilly Dilly” line call went viral would be an understatement. Reactions and jokes about Big Ben’s call were coming fast and furious on social media almost immediately after the quarterback uttered the line.

There evidently is more to the backstory to the “Dilly Dilly” bit as well. Roethlisberger and the Steelers’ offensive line took such a liking to commercial that the line turned into a locker room chant that ultimately was incorporated it into the playbook.

And hey, if the Steelers were going to use a line from a Bud Light commercial, “Dilly Dilly” is far superior to “WHASSUP?!?” And much more timely.