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Reebok releasing shoe in honor of Allen Iverson’s ‘Practice’ rant (pic)


It has become one of the classic off-the-court moments in NBA history, and now Allen Iverson’s legendary “practice” rant in 2002 has a shoe commemorating the infamous press conference meltdown.

Named the “Question Mid Practice,” the shoe will be released Friday to mark the 20th anniversary of Iverson’s partnership with Reebok.

As noted in David McMenamin’s tweet, parts of Iverson’s commentary on practice are featured on the insoles of the sneakers. The rant, made by Iverson fourteen years ago, featured the word “practice” 22 times and went in part as follows:

“We sitting in here — I’m supposed to be the franchise player, and we in here talking about practice. I mean, listen: We talking about practice. Not a game. Not a game. Not a game. We talking about practice. Not a game. Not the game that I go out there and die for and play every game like it’s my last. Not the game. We talking about practice, man.”

The mythology surrounding Iverson’s meltdown is as epic as the diatribe that spawned the legend. Was he drunk, as many believed him to be? Was it motivated in part to Iverson still coming to grips over the death of one of his close friends?

The only thing that is certain is that it will go down as a truly memorable moment in the annals of NBA history. Iverson himself even says he can’t get away from it all these years later.

“I can be having a general conversation with somebody about basketball and I’ll be like, ‘You know I saw him practice.’” Iverson shares in a video during which he shares details about what motivated why he said what he said, via SMASHD. “And then they’ll come back, ‘Practice? Practice?’ So, everybody teases me about it.”