Sportress of Blogitude

Phil Jackson talks basketball gods, later makes plea to season ticket holders


Phil Jackson again is mentioning the basketball gods on social media, this time to assure fans that he will build the New York Knicks the right way. He then offered up a message of hope to the team’s season ticket holders.

“We will rebuild a team that fits together-guys that want to compete and play the way bball gods approve,” Jackson tweeted Sunday evening, before adding, “#groundup” as a hashtag.

The Knicks president has made it something of a habit of invoking the basketball gods on social media. Following a blowout loss to the Cleveland Cavliers earlier this season, Jackson, in series of tweets, made the following observations:

“Each NBA game is an opportunity for players to show their ‘best’ nature and please the basketball gods…and those who know what ‘It’ takes,” he opined. “Today’s game vs Cavs gave bb gods heartburn and those that know what ‘it’ takes/means a smh.”

In another tweet Sunday, Jackson makes note of his two-year anniversary on Twitter before adding he will “gear up when hunting season comes,” presumably as an assurance to Knicks fans about his plans in the offseason.

Perhaps building upon that theme, Jackson on Monday reportedly sent a letter to Knicks season ticket holders. He also prepared a video message, obtained by ESPN New York, in which Jackson said “everyone in the organization is working tirelessly” and that the team will “do what is necessary to deliver on our ultimate goal of bringing a championship back to New York.”

In a pitch to season ticket holders in a bid to get them to renew, Jackson later expresses in the video message the hope that fans “will join us on our continued journey as we build a team that once again reflects the spirit of being a New York Knick.”

The Zen Master previously admitted that his plan to rebuild the Knicks has failed, saying, “So far, my experiment has fallen flat on its face.” Sitting with a 14-60 record, the worst in the NBA, as the nightmarish season winds down certainly makes Jackson’s assertion undoubtedly accurate.

With that in mind — along with his mention of the so-called basketball gods — perhaps Jackson has been compelled in private to ask of those gods, “Why hast thou forsaken me?”