Well, that’s a relief: ‘Souped-up’ version of the LeBron X won’t retail for $315
When it was reported last month that that the LeBron X, the LeBron James signature shoe from Nike, would retail for an absurd $315, reaction was mostly negative. Later, it was announced that the $315 price was only for the ultra-version of the shoe and that a version of the sneakers would be available for the totally reasonable price of $180, I imagine folks in the market for the kicks were relieved. I mean, what’s $180 in these thriving economic times, right?
Apparently, the brain wizards at Nike were listening, because they have decided to lower the price of the supreme version of the shoe originally planned to retail for $315 when they are made available on Sept. 29. In news I am sure will be welcomed by kids who have been clamoring about how much they “needed” a pair of the soon-to-be released LeBron X sneakers, only to be shut down by their parents, who bemoaned the near-obscene price of $315 for a freaking pair of shoes, it turns out that the fancy kicks won’t be that expensive after all.
Nope. The souped-up version of the shoes have drastically come down in price, although your definition of “drastically” may require some tweaking.
Yep, Nike spokesman Brian Strong confirmed to ESPN.com on Thursday that Nike has slashed the price on the elite version of the LeBron X, saving would-be consumers a whopping, get this, $45, arriving at the very reasonable price of $270. For a pair of shoes.
…the Nike+ enabled version of the shoe, which allows for technology to be embedded in the mid-sole of the shoe, will be sold with the sensors, the adapter and charger — together called the Sport Kit — for $270.
Should consumers already own the kit, the Nike+ enabled LeBron X also will be sold separately for $200.
The Nike+ version allows the athlete to measure various metrics, including vertical leap, and sync it with the Nike+ basketball app.
Sensors, adapters, chargers? Are you buying a pair of shoes or high-end electronics? Sheesh. Still, savings are savings, and think about it this way: if you already own the kit, you only have to fork over $200. Talk about a steal. When the LeBron X’s are put in that light and at that price, seems to me any kid in America who needs some new basketball shoes would be a fool not to pick up a pair.
Myself? I’ll stick with my old-school Chuck Taylors, thank you very much.