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Minor League Baseball

The Lehigh Valley IronPigs Wore Twitter-Inspired Jerseys Earlier This Month #lame

A few weeks ago, on June 11th, the Lehigh Valley IronPigs, the Triple-A affiliate of the Philadelphia Phillies held Social Media Night at the ballpark and they wore the above jerseys. Sigh.

Some of the highlights of the magical evening (via the Lehigh Valley Chamber of Commerce):

  • The opportunity for every fan in attendance to “Run the Bases” immediately following the game should the IronPigs reach a certain number (12,000 Fans on Facebook and 4,000 Fans on Twitter) of followers by the end of the game.
  • IronPigs “Facebook Style” Headshots on Video Board (that not only looked festive, but also included the players game day stats & information)
  • Select tweets mentioning the #ironpigs will be featured throughout the game a one-of-a-kind “live tweets” scroll bar on Coca-Cola Park’s expansive video board.
  • Contestants for Coca-Cola Park’s on-field contests will be chosen by “tweeting” their seat location.
  • The first-ever 7th-inning Tweet! The IronPigs prompted fans to tweet #PIGOUT right before the 7th inning stretch, in an attempt to make #PIGOUT a trending topic
  • Fans Tweet the answer of the Video Board Shuffle and the first to answer correctly tweets their seat to be given a prize

Okay, okay, all cynicism aside, that sounds like a pretty cool night at a minor league baseball game. But the jerseys are a bit silly, wouldn’t you agree? Sure, not as silly as the gimmick by the minor league hockey team, the Saskatoon Blades, who wore pseudo Canadian Tuxedo sweaters for a game last year, but still.

Finally, I hate to mention it, but is it possible that after the team sported these jerseys, just a few weeks later, the Phillie Phanatic was almost seriously injured after getting struck by a foul ball during one of their games? That’s a weird coincidence right there. Perhaps too weird.

[H/T SB Nation]