Sportress of Blogitude


Oh, They Have NASCAR On Computers Now

Who woulda thunk it, amirite? But apparently, it be true: many NASCAR fans are getting a bulk of their NASCAR-related learnin’ courtesy of the highfalutin “innernet,” specifically from social media sites.

Via Sporting News:

The study, which is based on a survey by Greenfield Online of 1,500 self-proclaimed avid fans, showed the share of avid fans seeking news about drivers from mainstream outlets like newspapers and TV stations declined from 43 percent to 35 percent between 2009 and 2010.

More than a third of respondents said they visit NASCAR-related websites for information, and only one in five NASCAR fans younger than 24 prefers receiving information on drivers through traditional media outlets.

It’s a brave new world, folks. And while NASCAR fans are finally beginning to discover the wealth of information available to them on the internet, some of them apparently still have a long way to go as far as their understanding of wireless technology is concerned.

Avid NASCAR fans turning to digital media for info [Sporting News]